We took much inspiration from Duolingo’s success and we really want to learn it from them to improve our app. Therefore, we decided to take Duolingo as a case study and analyze them with some key points.
UX Case Study: Duolingo’s Success
https://www.figma.com/file/AFwvxbeDMgwOgkLiOz9fug/RMIT-UX%2FUI---Team-Name---A2?node-id=54%3A111&t=F6OvW0yekfThoUn3-1
Applications | Similarities | Differences |
---|---|---|
🏦 Mint | Bill tracking | |
Spend tracking | ||
Customize budget | ||
Personal insights | ||
Separate into different categories | ||
Archive and search user’s payments |
| Us: Bill scanning (main function) Include both digital and paper bills Theme customize Exciting graphics Profile section
They: Income & outcome tracking Manual input | | 💸 MoneyNote | Keep track of user’s spending Security features Money spending limitation Archive and search user’s payments
| Us: Bill scanning (main function) Profile section Profile creation Theme customize Exciting graphics
They: Income & outcome tracking Manual input Payment reminders | | 💳 MISA | Spending recording Smart invoice scanning Limit reminding Money categorizing Archive and search user’s payments
| Us: Only VND currency in BillKeeper Theme customize Exciting graphic Profile section
They: Income & outcome tracking Manual input |
Applications | Similarities | Differences |
---|---|---|
đź’°Â MOMO | Security features | |
Bill payment notifications | ||
Payment categorizing | ||
****Archive and search user’s payments | ||
Spendings reports (via charts) | Us: | |
Bill scanning (main function) | ||
****Theme customize | ||
Exciting graphics |
They: Focus more on digital wallet functions Cross-app promotions | | 🛒 ShopeePay | Security features Archive and search user’s payments | Us: Bill scanning (main function) More exciting graphics Theme customize Keep track of the user’s daily spending Payment categorizing
They: Income & outcome tracking Work best with Shopee |